As a Student Recruitment Adviser, you will be responsible for the development, 
execution and evaluation of Marketing & Communication plans and (online) marketing and recruitment activities that contribute to UM and faculty strategic goals and targets related to student population.

The tasks of this position consist of (among others):

·         Development of the faculty’s student recruitment plan.
·         Planning and management of the execution of marketing and recruitment activities (online and on campus) as well as online marketing campaigns as per the faculty’s student recruitment plan.
·         Development of programme/student recruitment-related content (text, photos, video, etc.) for online and offline materials.
·         Evaluation of student recruitment activities using qualitative and quantitative research methods.
·         Representing Maastricht University at (inter)national student recruitment fairs and events (online and in person).
·         Creating and giving student recruitment-related presentations (e.g. to students, teachers, parents and others).
·         Acting as the main liaison from M&C to FPN bachelor/master Programme Directors, the Admissions team, the Bachelor selection team and course coordinators.
·         Participating actively as a member of UM-wide student recruitment tactical groups (e.g. for bachelor's or master's recruitment).
·         Coordinating and managing student assistants who support student recruitment activities.
·         Planning and conducting personal appointments with prospective students.

·         Acting as the main liaison from M&C to FPN bachelor/master Programme

Directors, the Admissions team, the Bachelor selection team and course

coordinators.

·         Participating actively as a member of UM-wide student recruitment tactical

groups (e.g. for bachelor's or master's recruitment).

·         Coordinating and managing student assistants who support student

recruitment activities.

·         Planning and conducting personal appointments with prospective students.

Requirements for this position

 ·         A master's degree in marketing, or related field of study (preferred);
·         At least two years of experience in (international) marketing;
·         Experience with implementing online campaigns, including SEO, SEA, and

Social Media;

·         Experience with international marketing of higher education (preferred);
·         Excellent command of Dutch and English, both spoken and written;
·         Analytical, conceptual, problem solving, networking, proofreading and

writing skills;

·         Ability to work both independently and as a team player;
·         Flexible orientation, tolerance for change and willingness to work outside

normal business hours;

·         Hard worker, outgoing personality, out-of-the-box thinker, creative brain, energetic, focused on results and relationships, a ‘can do’ mentality.

Fixed-term contract: 2 years, with shown suitability after 2 years, this contract will be changed to a permanent contract.

The gross monthly salary ranges between € 2.790,00 and € 4.402,00. These salaries mentioned are based on a fulltime appointment. The salary in this appointment will depend on education and relevant working experience, based on salary scale 10 of the CAO NU (UFO profile Communications Advisor, level 3).

The appointment (0,8 – 1.0) will be for the period of two years. With shown suitability after 2 years, this contract will be changed to a permanent contract.

The terms of employment of Maastricht University are set out in the Collective Labour Agreement of Dutch Universities (CAO). Furthermore, local UM provisions also apply.

For more information, please take a look at the website www.maastrichtuniversity.nl > Support > UM employees.

Maastricht University

Maastricht University is renowned for its unique, innovative, problem-based learning system, which is characterized by a small-scale and student-oriented approach. Research at UM is characterized by a multidisciplinary and thematic approach, and is concentrated in research institutes and schools. Maastricht University has around 18,000 students and 4,400 employees. Reflecting the university's strong international profile, a fair amount of both students and staff are from abroad. The university hosts 6 faculties: Faculty of Health, Medicine and Life Sciences, Faculty of Law, School of Business and Economics, Faculty of Science and Engineering, Faculty of Arts and Social Sciences, Faculty of Psychology and Neuroscience.

Faculty of Psychology and Neuroscience

The Faculty of Psychology and Neuroscience (FPN) is an international faculty with students and staff from diverse cultural backgrounds, who are linked by their shared curiosity about human behaviour and the brain. This curiosity drives us to explore the broad field of psychology from a biological and cognitive perspective. By using the Problem-Based Learning method of teaching we encourage a similar curiosity in our students by handing them the tools to discover the world of the human brain.