Would you like to contribute to reducing health inequalities by co-creating, evaluating, and optimizing an adapted digital health intervention (i.e. a Combined Lifestyle Intervention, CLI) that truly aligns with people’s everyday realities? As a PhD candidate in this project, you will work on an innovative, systems-oriented, and participatory research project in which financial support and lifestyle support are integrated for people who struggle to make ends meet. You will have the opportunity to combine scientific research with societal impact, in close collaboration with municipalities, professionals, and people with lived experience.
Financial insecurity negatively affects health and well-being through chronic stress. These factors often reinforce one another, causing people to enter a downward spiral in which overweight and obesity are highly prevalent among financially vulnerable groups. Although combined lifestyle interventions (CLIs) and digital health solutions have significant potential, they are rarely designed for or with people experiencing financial difficulties. This often results in low participation rates, high dropout, and limited effectiveness. A holistic and personalized approach—integrating financial and lifestyle support, co-developed with the target group, and taking into account societal context, living conditions, and available resources—is therefore essential to achieve sustainable impact.
The aim of this project is to co-create, evaluate, and optimize an adapted digital CLI with the target group that supports lifestyle change for people who struggle financially. By integrating support across multiple life domains into the digital CLI and embedding it within the local context, we strive for a multi-level systems approach to improving health and well-being. The project follows an integrated approach consisting of four work packages. First, we will map the complex system surrounding financial difficulties and lifestyle behavior. These insights will form the basis for developing a digital CLI tailored to different user profiles. Finally, the adapted digital CLI will be tested and evaluated, generating insights for further optimization and scaling.
Your tasks and responsibilities - Mapping system dynamics related to financial problems, lifestyle behavior, and health;
- Identifying factors that contribute to and co-developing a digital CLI for people who struggle to make ends meet;
- Evaluating and optimizing a personalized digital CLI prototype;
- Conducting participatory research with participants and stakeholders;
- Analyzing qualitative and quantitative data and publishing results in peer-reviewed scientific journals;
- Actively collaborating with academic and societal partners and contributing to knowledge sharing.
Your workplaceThe research is embedded within the Chair Group of Consumption and Healthy Lifestyles, led by Prof. Dr. Harm Veling. You will be supervised by Dr. Annemien Haveman (promotor; Wageningen University), Dr. Ayla Schwarz (Wageningen University), Dr. Monique Simons (Wageningen University), and Dr. Jantien van Berkel (Utrecht University, Interdisciplinary Social Sciences).
The Chair Group of Consumption and Healthy Lifestyles studies consumption behavior and lifestyle patterns of individuals and groups from an interdisciplinary perspective. The group focuses on improving understanding of the determinants of healthy consumption and lifestyles, and on investigating intervention strategies that support behavior change and promote long-term health. A socio-ecological perspective is central, acknowledging the interaction between individual, social, and environmental factors.