Marketing & Recruitment Adviser | Maastricht University Office | 0.8 FTE

Marketing & Recruitment Adviser | Maastricht University Office | 0.8 FTE

Published Deadline Location
11 Sep 1 Oct Maastricht

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Job description

Are you an experienced Marketing & Recruitment Adviser who can think along about reaching prospective students and who can optimally position Maastricht University? Do you know how to reach prospective students online and are you keen on social media? Do you speak the prospective students’ language and know their needs and behaviours? Do you know how to convince colleagues of the best approach for student recruitment? Then Maastricht University has a challenge for you.

In this role, you will help to develop marketing and recruitment plans and coordinate the implementation together with a team of (online) experts and student assistants. If necessary, you are hands-on and willing to assist in day-to-day work. You are part of the central Marketing & Recruitment (M&R) team, which consists of nine people. The team develops and implements marketing and communication policy together with colleagues from the faculties. The central Marketing & Communications department consists of five teams: corporate communication, editorial, events, digital innovation and M&R.


  • Support in developing marketing and recruitment plans based on research of the needs of the target group and on educational developments in the Netherlands and abroad;
  • Proposing and co-developing concepts and tools such as recruitment campaigns, website content, videos etc. based on the knowledge of the target group;
  • As part of lead management, ensuring the implementation and coordination of activities in close cooperation with the faculties;
  • Planning, measuring and evaluating tools and implementing proposals for improvement;
  • Representing the department in M&C projects, tenders and towards external providers;
  • Representing the university by preparing and giving presentations both online and offline;
  • Managing student assistants and coordinating their work.


Maastricht University (UM)



  • University or relevant HBO degree;
  • Relevant work experience in the communications and marketing field;
  • Experience in higher education is a plus;
  • Knowledge of current developments within the field, for example expertise in SEO, SEA and social media;
  • Focus on cooperation and creating consensus;
  • Skilled in operating in complex organisations;
  • Proactive and energetic discussion partner who knows how to persuade;
  • An analytical thinker who can translate analyses into concepts and tools and is able to think outside of existing frameworks;
  • Excellent oral and written communication skills in Dutch and English;
  • No 9-5 mentality: working weekends and evenings occasionally.

Conditions of employment

As a Marketing & Recruitment Adviser at Maastricht University Office, you will be employed by the most international university of the Netherlands, located in the beautiful city of Maastricht. In addition, we offer you:

  • Good employment conditions. The position is in grated in scale 10 according to the UFO profile Communications Adviser, function level 3 with corresponding salary ranging from € 3.226 to € 5.090 gross per month (based on a full-time employment of 38 hours per week). In addition to the monthly salary, an 8.0% holiday allowance and an 8.3% year-end bonus are applicable.
  • An employment contract for a period of 12 months with a scope of 0.8 FTE. If proven suitable, the employment contract will be converted into an indefinite contract.
  • As Family-friendly University, we offer flexible working hours and the possibility to work partly from home if the nature of your position allows it. You will receive a monthly commuting and internet allowance for this. If you work full-time, you will be entitled to 29 vacation days and 4 additional public holidays per year, namely carnival Monday, carnival Tuesday, Good Friday, and Liberation Day. If you choose to accumulate compensation hours, an additional 12 days will be added. Furthermore, you can personalize your employment conditions through a collective labor agreement (CAO) choice model.
  • As Maastricht University, we offer various other excellent secondary employment conditions. These include a good pension scheme with the ABP and the opportunity for UM employees to participate in company fitness and make use of the extensive sports facilities that we also offer to our students.
  • Last but certainly not least, we provide the space and facilities for your personal and professional development. We facilitate this by offering a wide range of training programs and supporting various well-established initiatives such as 'acknowledge and appreciate'.

The terms of employment at Maastricht University are largely set out in the Collective Bargaining Agreement of Dutch Universities. In addition, local provisions specific to UM apply. For more information, Click here


Maastricht University

Why work at Maastricht University?

At Maastricht University (UM), everything revolves around the future. The future of our students, as we work to equip them with a solid, broad-based foundation for the rest of their lives. And the future of society, as we seek solutions through our research to issues from all around the world. Our six faculties combined provide a comprehensive package of study programmes and research.  

In our teaching, we use the Problem-Based Learning (PBL) method. Students work in small groups, looking for solutions to problems themselves. By discussing issues and working together to draw conclusions, formulate answers and present them to their peers, students develop essential skills for their future careers.

With over 22,300 students and more than 5,000 employees from all over the world, UM is home to a vibrant and inspiring international community.

Are you drawn to an international setting focused on education, science and scholarship? Are you keen to contribute however your skills and qualities allow? Our door is open to you! As a young European university, we value your talent and look forward to creating the future together.  

Click here for more information about UM.


  • Marketing and communications
  • max. 30 hours per week
  • €3226—€5088 per month
  • Higher professional education +
  • AT2023.415


Maastricht University (UM)

Learn more about this employer


Minderbroedersberg 4-6, 6211 LK, Maastricht

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